THE WHO, HOW & WHY…
Hi, I’m Michael the face behind Yeti Design Co. - A creative and independent graphic design studio based in Hull, East Yorkshire.
Over the years, I’ve had the pleasure of working with some fantastic clients, helping them to visually stand out and express their unique identities. I specialise in brand identity and logo design, along with a wide range of supporting and impactful graphic design services such as websites, brochures, leaflets, exhibition material and everything in between to help create a strong reputation and build trust with my clients target audience.
So why collaborate with Yeti Design? Well quite simply, We don’t just make brands; we create memorable identities that stand out in a crowded market. Combining fresh ideas with smart strategy, we craft designs that connect. From logos to brand identities, we highlight what makes your business unique, turning your vision into a brand that makes an impact.
WHAT WE OFFER…
At Yeti Design, our focus is on building brand identities. However, we also provide the essential services to help you bring your business idea to life or even refresh your existing brand. Great design is a small investment that can lead to remarkable results, and my services are designed to meet the needs of businesses both large and small
On top of our expertise in branding, we also have a small network of trusted and skilled professionals who allow us to deliver even more for your business. From bespoke web design to photography we can help create a complete and cohesive identity for your business.
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A custom logo is vital for businesses of all sizes as it uniquely represents the brand, making it easily recognisable and memorable. It creates a strong first impression, builds trust, and sets the business apart from competitors, helping to establish a lasting brand presence.
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A clear brand identity is crucial for businesses, as it defines how the brand is perceived by customers. It shapes the brand’s voice, values, and visual elements, creating a consistent and memorable experience. A strong brand identity builds trust, differentiates the business from competitors, and fosters customer loyalty.
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A brand guidelines document is essential as it ensures consistent use of the brand’s visual and verbal elements across all channels. It provides clear standards for logo usage, colour schemes, fonts, and tone of voice, helping to maintain a cohesive brand identity. This consistency builds trust, strengthens brand recognition, and prevents miscommunication or dilution of the brand’s image.
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Well-designed company brochures are crucial as they effectively showcase a company's products, services, and values in a visually appealing format. They provide a tangible representation of the brand, helping to capture attention, convey key information, and leave a lasting impression. A professional brochure enhances credibility, supports marketing efforts, and strengthens brand identity by presenting information in a clear, engaging way.
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Business stationery is important as it reflects the professionalism and credibility of a company. Well-designed stationery, including business cards, letterheads, and envelopes, reinforces the brand's identity and provides a consistent, polished image in all written communications. It helps create a lasting impression, fosters trust with clients, and supports brand recognition through every touchpoint.
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Well-designed flyers and posters are important assets as they provide a concise, visually appealing way to promote events, offers, or key messages. They capture attention quickly and convey essential information effectively, making them a powerful tool for reaching a wide audience. A professional flyer or poster also enhances brand visibility, drives engagement, and creates a memorable impression that supports marketing and promotional efforts.
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A branded website is crucial for businesses of all sizes, and using Squarespace to create it offers a streamlined way to achieve this. A well-branded website not only reflects your company's identity and values but also builds credibility and trust with your audience. Squarespace's customisable and intuitive design tools ensure that your website is visually appealing and consistent with your brand's style, helping you stand out from competitors. With features like integrated SEO, e-commerce capabilities, and responsive design, a branded Squarespace website provides a professional online presence that attracts and engages customers, ultimately supporting your business’s growth and success.
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Social media graphics are essential for maintaining brand consistency across platforms. Using consistent colours, logos, and fonts ensures a cohesive and recognisable presence, boosting brand recognition and trust. This uniformity enhances your brand's image and makes your content more memorable, driving greater engagement and strengthening your connection with your audience.